KISNA Rolls Out Festive Campaign Across 300+ Billboards
KISNA Diamond and Gold Jewellery has launched its #GiftHappiness campaign featuring Shahid Kapoor and Mira Kapoor across five major cities, with a focus on festive gifting and retail engagement.
Forevermark Bets on New Markets and Younger Buyers to Drive Growth
As Forevermark accelerates its India expansion, Shweta Harit, Global Senior Vice President, De Beers Group, and CEO, Forevermark, discusses the changing dynamics of natural diamond demand, the growing influence of younger consumers, emerging retail opportunities, and the strategies driving the category’s next phase of growth in a conversation with Suneeta Kaul.
Indriya Creates Sustainable Jewellery Rangavalli in Bengaluru
Indriya unveiled grain-based Rangavalli installations at Orion Mall and Shri Satya Ganapathi Shirdi Sai Baba Temple in Bengaluru to showcase its Padmika collection during Vijayadashami.
Sri Jagdamba Pearls Launches ‘Shubh Utsav Dhamaka’ Festive Campaign
Sri Jagdamba Pearls, Gold & Diamonds is running its Navratri and Diwali campaign from October 10 to November 10, 2026, offering jewellery discounts and Scratch & Win rewards across participating stores and online.
Kashi Jewellers Wins ICSA Award for Social Cause Initiatives
The Kanpur-based jeweller’s recognition highlights its social initiatives, including support for para-badminton players through She by Kashi, and its focus on community welfare and inclusivity.
Nemichand Bamalwa & Sons Adorns Durga Idols with Gold Jewellery at Indian Museum
The Kolkata jeweller created gold jewellery for the idols of Goddess Durga and her children at the Indian Museum’s first Durga Puja celebration, featuring traditional crafts and a heritage exhibition.
COUTURE India 2026: The Season’s New Jewellery Story Is Written in Colour — The Show-Floor Verdict
As leading retailers and designers flag rising interest in colour stones, COUTURE India 2026 reveals how emeralds, turquoise and Tanzanite are shaping the jewellery conversation ahead of the wedding season, discovers Preeti Kulkarni
How Is Couture India 2026 Different From the Previous Editions?
From new materials and lightweight designs to emerging suppliers, wider sourcing and stronger seasonal relevance, COUTURE India 2026 showed how the format has evolved, discovers Preeti Kulkarni
Namra Jewels Launches Men’s Lab-Grown Diamond Jewellery Collection
Mini Diamonds’ wholly owned subsidiary Namra Jewels has introduced a men’s jewellery collection featuring lab-grown diamonds, with a phased festive-season rollout across online and offline channels.
BIS Raises Gold Hallmarking Fee To Rs 75 Per Article
he Bureau of Indian Standards has raised the hallmarking fee for gold jewellery to Rs 75 per article from Rs 45, increasing the compliance cost for jewellers while retaining the silver fee at Rs 35.
Dassani Brothers Unveils Aagam Polki Collection Inspired by the Elephant Motif
Dassani Brothers’ new Polki capsule blends traditional elephant symbolism with uncut diamonds, emeralds, pearls and vibrant colourstones.
Mithila Palkar Leads Gargi’s Silver Festive Campaign
The campaign positions 925 sterling silver as a versatile choice for festive dressing, everyday style and meaningful gifting.
Cash-for-Gold Gains Ground as Jewellers Prepare for Festive Demand
Organized jewellers are expanding cash-for-gold programmes ahead of the festive season as elevated bullion prices affect fresh demand and retailers seek greater access to recycled gold.
India’s gold market shows signs of recovery as demand improves
India’s gold market is showing signs of recovery in August as prices rebound, jewellery demand improves and retailers rebuild inventories ahead of the festive season, World Gold Council says
Indriya names Krithi Shetty South India brand ambassador
Indriya from Aditya Birla Jewellery has appointed actor Krithi Shetty as brand ambassador for Andhra Pradesh, Telangana and Karnataka, launching its Varalakshmi campaign ahead of the festive season.
